Transform is what The Formula” does to your new and existing sales and marketing.
To achieve this you use the 9 core elements. These are the tactics that have proven how to make marketing work
The 9 core elements
TARGET MARKET✨ -Get the target market right. You need to create an avatar of your perfect customer and see where they hang out
DIFFERENTIATOR✨ – You need a unique selling point that sets you apart from the competition. Otherwise, you become a commodity and it’s a race to the cheapest price.
EXAMPLE
If you are a Rapid Results Trainer™ your differentiator could be the following:
Unleash Your Full Athletic Potential - Experience Rapid Results Training! 🏆
Are you ready to take your fitness journey to new heights? Look no further! As a highly qualified personal trainer and sports coach specializing in Rapid Results Training™, I'm here to help you achieve extraordinary athletic performance and reach your fitness goals faster than ever before.
Harness the power of the inner mind game, just like Olympic athletes who dedicate 75% of their training to the mental aspect and 25% to the physical. With my specialized expertise, I will guide you through a transformative training program that will unlock your full potential and propel you to greatness.
Experience the Unstoppable Difference! As a Rapid Results Training™ graduate, I have mastered the art of leveraging the mind-body connection to maximize your athletic abilities. My training methodology is rooted in the belief that true success begins within, and I am dedicated to helping you conquer mental barriers, optimize your performance, and achieve remarkable results.
Take advantage of this exclusive opportunity to kick-start your fitness journey with a complimentary training session. Together, we will design a personalized plan tailored to your specific needs, whether you're aiming to enhance strength, endurance, agility, or overall athleticism.
Don't settle for average results when you can experience rapid and lasting progress. Join me and discover the power of focused mental training combined with targeted physical workouts. Together, we will unlock your full athletic potential and exceed all expectations.
Contact me today to claim your free training session and embark on a transformative fitness journey. Let's unleash the champion within you and achieve the results you've always dreamed of. It's time to elevate your game and become the unstoppable force you were born to be!
HEADLINE✨ -You need a Headline. This gets attention. A name such as John Smith which people often use, or The Edge doesn’t cut it. Think of something that describes what you do.
IRRESISTIBLE OFFER✨ –Give something away, a free training session, or/and tips, etc.
EXAMPLE
If you are a Rapid Results Trainer™ Your irresistible offer could be:
Unlock Your Potential With Rapid Results Personal Training™🏆
As a Certified Rapid Results Training™ Specialist, I'm thrilled to offer you an irresistible opportunity that will accelerate your journey to success. Discover the power of the inner mind game, just like Olympic athletes who swear by the incredible benefits of 75% mental training and 25% physical training.
Claim your exclusive gift of a complimentary training session & valuable tips that will transform your approach to achieving remarkable results. Whether you're striving for personal or professional excellence, this offer is designed to unleash your true potential.
Tap into the secrets of mental mastery and gain an edge over your competition. With my specialized expertise in Rapid Results Training™, I am equipped to guide you toward success by harnessing the full potential of your mind.
Don't miss out on this remarkable opportunity to experience the profound impact of mental training on your overall performance. Take the first step toward unlocking your extraordinary capabilities today!
Get in touch now to claim your free training session that will set you on the path to greatness. Together, we'll embark on a transformative journey towards achieving your goals and realizing your dreams.
FEATURES AND BENEFITS ✨ - People buy benefits. Benefits are emotionally driven, eg. what it would mean to someone to get fit quickly. Features are mechanical, eg. training with a certain make of exercise machine. People buy with emotion and use logic to justify it.
SOCIAL PROOF✨ - This is a major influence on why people choose you
GUARANTEE✨ – If you are charging by getting your client to where they want to be, this in itself is a guarantee. Or give a money-back guarantee if after 3 sessions they decide it's not for them.
Note, as a Rapid Results Trainer™🏆 you can help with motivation, confidence, and more
REASONS WHY✨ – You must always give reasons why. For example, why you charge more than your competitors, or let’s take a cliché that many people use – “our service is the best”. On its own, this phrase is meaningless. It’s regarded as hype – and therefore instantly unbelievable. But if you give the reasons why your service is the best, your claim suddenly becomes more believable eg,
Example:
If you are a Rapid Results Trainer™ you could employ the following reasons:
Discover the Unbeatable Benefits of Rapid Results Training™ - Unlock Your Potential Today!
Are you searching for the perfect fitness solution that goes beyond ordinary training? Look no further! Experience the unmatched advantages of personal training with a specialist who has undergone the transformative Rapid Results Training™ course.
Here's why our personal training service stands head and shoulders above the competition:
Unparalleled Expertise: Our specialist is trained in Rapid Results Training™, equipping them with advanced techniques to optimize your performance. By blending mental and physical training, we provide a holistic approach that delivers exceptional results.
Personalized Approach: Unlike generic fitness programs, our training sessions are tailored specifically to your needs, goals, and abilities. Benefit from a customized plan that maximizes your potential and accelerates your progress.
Mind-Body Connection: We understand that fitness success begins within. By emphasizing the mental aspect of training, we help you overcome self-limiting beliefs, enhance focus, and build a winning mindset that translates into tangible results.
Unstoppable Motivation: We provide unwavering support and motivation throughout your journey. Our specialist is committed to inspiring and pushing you beyond your limits, ensuring you stay on track and achieve your desired fitness milestones.
Rapid Results: Thanks to our specialized training techniques, you'll experience faster and more noticeable progress. Witness your body transform, strength skyrockets, endurance soars, and overall fitness levels reach new heights in record time.
Lasting Transformations: Our focus extends beyond short-term goals. We aim to instill sustainable habits and empower you with the tools to maintain your achievements long after your personal training program concludes.
Unlock your potential, surpass your expectations, and achieve unparalleled fitness results with our specialist who has completed the game-changing Rapid Results Training™🏆 course. Don't settle for average when you can experience extraordinary transformation.
Contact us today to embark on a fitness journey like no other. Together, we'll unleash the incredible power within you and make your fitness dreams a reality. Get ready to redefine what's possible and embrace a healthier, fitter, and happier version of yourself!
CALL TO ACTION✨– This is telling your prospective client what to do next, in your marketing eg. Book A Free Personal Training Session